In this webinar, we’ll walk through how Planet Blue leverages an omnichannel view of the customer.
The global big data market is projected to grow to $103 billion by 2027, more than double its estimated market size in 2018 — and a great deal of that data is being used to power better interactions between brands and their customers. Let’s look at the state of big data’s role in marketing going into 2020 and beyond.
As growth leaders, we will be waking to a world with fewer resources and businesses desperate to grow again. But how?
We are in uncharted territory, much as we were in previous economic downturns and recessions.
Join us for this webinar to learn tactics for leveraging customer data and optimizing marketing spend.
Avoiding adoption of modern technology is an existential threat. But AI fear of missing out (FOMO) shouldn’t cause you to give up.
A recent report shared that only about 20% of all analytics projects work turns out to be beneficial to businesses.
The CCPA came into force on Jan. 1, 2020, and it greatly restricts how brands collect and manage consumer data.