Data Security

Data’s $20B Role in Marketing
December 18, 2017 at 8:00 am

Right on cue. My last blog post happened to discuss Europe’s forthcoming “Data Freeze.” Enter a new U.S. study that articulates just

Crossing the Line Creates Cross Customers
November 7, 2017 at 8:00 am

It’s no new news that brands track our purchases and then send us coupons, promotions, special offers and “news” that fit our shopping