It almost feels as though it shouldn’t have to be said, doesn’t it? Unfortunately, if you take off your business owner’s or worker’s hat off, and put on your customer hat, you may realize just how lacking many of the businesses you frequent are in the service department. I want to be clear that I believe the number one driver of marketing success is a sound, reality-based strategy. Every other tactic, without purpose, does nothing to grow your business. Great service gives people a reason to talk about your business,
As the calendar year draws to an end, charities (and ideally, donors) are focused on year-end donations and tax deductions. Here are a few scenarios for U.S. charities to keep in mind. (Note: I am not a lawyer. When in doubt, contact an attorney who specializes in nonprofit law or contact the IRS for a ruling.)
Let's say the following donations will be processed by different nonprofits in the United States on Jan. 2, 2012:
1. A check mailed (and postmarked) on December 29th that arrived in the office on January 2nd.
Outbound marketing via the telephone is enjoying a resurgence unparalleled in recent memory. The reasons are two-fold: 1) an evolving consensus on industry-wide best practices and 2) recognition that these best practices drive measurably stronger performance.
The best solution, really, to improving customer interaction with the call center is to have agents who are up to the task of having natural conversations. That's the advice marketing vendors provided when asked to suggest ways to perfect call center scripts.
Abandoning a balanced marketing approach with tried and true tactics, such as the telephone, can cause serious damage to your new business pipeline. Marketers need to resurrect certain tactics and evaluate the benefits of using a branded, vanity telephone number as a core component in their marketing plans.
Talk about valuing your customers and providing exceptional customer service! It's no wonder that GMCR is one of the fastest growing brands out there today, with 11 consecutive quarters of better than 40 percent net sales growth.
Well, live chat windows aren't technically pop-up advertisements. But it's a bit of irony that the firm that created a well-known pop-up blocker—the forerunner of its current anti-spyware and anti-malware software—found customer relations and cost-savings salvation through live chat.
Kansas City, MO, March 29, 2010 - USA 800, the largest employee owned contact center in the U.S., recently won a contract with Boston Apparel Group servicing their two fashion brands, Chadwicks™ and metrostyle®. In 1983, Chadwicks™ was the first company to offer woman the innovative concept of a fashion catalog with the same high-quality…
USA 800 recently released a white paper on the ‘Keys to Success’ for sales effectiveness in the Contact Center. In this economy, companies need to deliver better results with less (money and resources).