Not everything needs to be “epic.” In this episode Melissa takes a look at a new campaign from Subway Restaurants.
A wave of negative airline brand mentions, including one accusing Spirit Airlines of forcing a passenger to flush her “emotional
Customers like self-service. This makes sense when you already have a relationship with a company and you’re just trying to execute a
When a company is in a crisis communication situation, it can easily damage the overall employer brand and impact the reputation of
NetBase says in determining American Express, PayPal, Vanguard, Bitcoin, Goldman Sachs, Ethereum, Samsung Pay, Square, UBS and Visa