A number of developments are likely to impact the legal landscape for marketing and advertising in 2017. Regulatory changes stemming
What do you get when you mix an adorable unicorn, a saucy prince, poop jokes galore and YouTube? A viral marketing success story.
How much of our intellectual property should we be willing to give away to win business?
“Mad Men” blazed the trail, literally, in healthcare marketing. In the first years of medicine-related ads, cigarette companies and
Getting your message in front of consumers does wonders for a brand, but why pay to build awareness when you could pay for conversion?
In this eye-opening presentation, Jay Baer reveals brand-new, proprietary research into why and where your customers complain.