Lester Wunderman, who passed away at 98 last week, was a quiet giant among visionary innovators.
Last week, I had a dream — and in it, Karen Carpenter and I were friends. The following night, I had a similar dream.
In this episode, Melissa looks at a campaign from this past December from Popeyes that may have ruffled some feathers.
2019 is already looking like a year full of big changes for marketers. These three changes will affect marketers in 2019.
Ad networks have been under scrutiny lately over costs, middlemen and media placements.
In this episode, Melissa shares an inspirational marketing campaign from Stabilo Boss and its agency DDB Dusseldorf.
Digital marketing metrics are wearing the emperor’s new clothes. So rant digital marketing tech watchdogs.
A UK sexist ad ban is seeing surprising backlash on Twitter.
Three trends and tactics are likely to define digital marketing in 2019: Amazon, Audiences and Automation.