Here’s how to use big data, nifty SaaS tools and your own efforts to create content that builds better brand-customer relationships.
The Marketing Mashup
How to improve customer experience by analyzing their behavior, engaging them, determining their intent, and segmenting them.
Nearly all businesses these days are aiming to build content marketing strategies that enable them to “rise above the crowd.”
Where do action-prompting, bottom-of-the-funnel marketing tactics fit into the complex world of social selling?
AI boosts marketing and sales, with easy and automated options for personalization, customer service, and improving user experience.
Here’s how to evaluate customer reactions to your brand messaging and content in order to engage them and increase conversions.