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Phil is Founder and COO of Main Street ROI. Phil leads the company’s operations and is primary creator of Main Street ROI’s marketing training programs. He is an expert in search engine marketing, website analytics, and sales funnel optimization. Phil’s marketing thought leadership has been published on Forbes.com, Inc.com, MSN.com, and many other major business media outlets.

Phil earned his Master of Engineering Management degree from Thayer School of Engineering and Tuck School of Business and his Bachelor of Arts and Bachelor of Engineering degrees from Dartmouth College. While attending Dartmouth, Phil started every game on the varsity football team as the defensive safety.

Want more SEO tips? Get your free copy of Phil’s Ultimate SEO Checklist. Want more AdWords tips? Get your free copy of Phil’s Ultimate Google AdWords Checklist.

Learn how Google Ads is using artificial intelligence (AI) to auto generate text ads and why this is not necessarily a good thing.

Learn how to calculate how much can you afford to pay per click in Google Ads to generate your desired return on investment (ROI).

Don’t let slow loading pages cost you money in Google Ads. Use these two tools to test your landing pages and improve landing page spee

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