Artificial Intelligence is the new Wild West. As marketers organizations learn to harness its value, its potential uses are endless.
Today AI is used to cure medical and marketing problems. Data is the common thread. Dr.Merlin Stone, illuminates their parallel worlds.
Last month, I talked about how to measure success when there are many conflicting goals and available metrics flying around (refer to
It broke my heart when I read the recent blog post “B2B Media, The Ethics Virus & The Pursuit of Consumer-Grade Experiences.”
Some marketers keep their distance from customer data. When I ask what kind of customer information they work with, I hear very little.
Most sales reps are turning to software vendors claiming email communication expertise. Yet The tips and advice are garbage.