Zuzanna Pasierbinska-Wilson

Zuzanna Pasierbinska-Wilson

Zuzanna serves as VP of Marketing for DataSift, the leader in Human Data intelligence, where she oversees the company’s marketing operations. A published sociologist, Zuzanna Pasierbinska-Wilson left academia in 2000 to pursue a career in marketing. Zuzanna is known for building the brand of Huddle to become the global leader in collaboration and content management for government and enterprise. In 2005, Zuzanna co-founded Custard, a digital lifestyle agency specializing in advising the likes of Disney and Garmin, and was behind the now-defunct Silicon Stilettos, a meet-up for women in tech, start-ups and social media.

July 11, 2016 Measure Social Media's Impact in 4 Steps

Only 11.5 percent of marketing leaders claim they can measure social media’s impact and have proven its value quantitatively.

January 13, 2016 When Data Collection Goes Wrong: 10 Examples of Identity Data Being Misused

Misusing consumer identity isn’t just a PR nightmare, it’s a business imperative — and nobody understands that better than marketers.

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