Michael Mcintyre

Michael Mcintyre
Taking the Guesswork Out of Social Media Marketing

When leveraging social networks to drive clicks to a website, fans and “Likes” can seem like an uncharted world for media buyers. Besides being unknown territory, it’s notorious for being difficult to measure. What's more, navigating the rules and restrictions across social media networks can be overwhelming. Despite the challenges, in order to stay competitive in today’s market it’s essential for media buyers to not only leverage social media but also learn how to do so effectively and efficiently.