Manny Kostas

Manny Kostas
Why Are U.S. Marketers Sleeping on Transpromo?

That standalone, tip-in brochure that comes with your credit card, bank or utility statement each month—odds are pretty good you toss it into the recycle bin without a second thought. But what if the product or service advertised on that throw-away was instead dropped into a personalized message on the document you actually spend time poring over—the bill?