Lisa Brink

Lisa Brink

Lisa Brink is senior director, customer strategy at Elicit, an award-winning consultancy that helps clients transform the way they use customer and employee insight. Lisa serves as the bridge between analytics, research and the business teams, with a focus on translating customer knowledge into rich stories that lead to action. Before joining Elicit, Lisa was director of brand strategy and insights for Advance Auto Parts and previously director of consumer and brand insights at Best Buy. Elicit’s clients include Southwest Airlines, Fossil, Sephora, Neiman Marcus, and Pier 1 Imports.