Marketing had its fair share of moments worth celebrating.
Before thinking about the development and deployment of effective email campaigns, first consider a bit of housekeeping.
Donald Trump was once an expert marketer.
Do customers truly understand the why behind what they buy?
Among the likes of Penn, Harvard, Stanford, and Columbia, what makes Northwestern’s program stand out from the crowd?
AI is poised to open new doors and unlock incredible potential for all walks of life. Here now are three ways AI will impact marketing.
Today, women are the most powerful emerging market on Earth. Global estimates predict women’s incomes will reach $18 trillion by 2018.
Email has reigned for decades, able to fend off established modes and challengers alike — until 2013 when Slack made its debut.
If you are graduating from college with a degree in business, marketing or communications, this article is for you.
Given the lengthy election cycle, many voters might not be willing to see who wins, they’re just ready for the whole thing to be over.
As 2015 fades and resolutions fall by the wayside (pizza is just too good), let’s take a moment to look at 2016 and the future
Most years, Iowa’s top exports are corn, tractors and pork. But on Feb. 1, 2016, the Hawkeye State’s chief export was drama.
The 2016 campaign season is already in high gear; both sides are focused on building an audience and communicating, and email remains
The ever-present argument strikes again: Email is dead. But as 2015 winds down and 2016 approaches, will marketers begin moving away
Since as far back as 1997, the phrase “Big Data” has crept into our lexicon and is now used second-nature by architects, developers