Katherine Lyman

Katherine Lyman
6 Social and Review Site Engagement Tips

Congratulations! You've created social media pages, a way to monitor them and know where your brand reviews are coming from—now it's time to take it to the next level and start engaging the people who are talking to (or about) you. No matter what your customers are saying, they care enough about their experiences with you to publicly share it with their friends and family. Every customer that engages with you on social media or review sites is giving you an opportunity to make them a brand loyalist. If you're not responding to comments or reviews, you're missing a chance to connect with your customers and prospects. Here are six tips to help you make the most out of each customer response online: