Jason Meugniot

Jason Meugniot
Zoom? Reviews? Hotspotting? Figuring Out What Web 2.0 Can Do For You, Part 1

"Just don't destroy my brand!" That's the line I hear most often when talking with online retailers about integrating Web 2.0 capabilities into their Web sites -- features like those that enhance the user experience or those that introduce a social commerce element to the retailer's online community.