Guy is Director and Co-founder at Profusion. He has 16 years’ experience in data-driven digital marketing, which has led him to work across a wide range of sectors including technology, retail, and finance. Guy is passionate about creating and using cutting-edge techniques to improve digital marketing. This led him to set up Profusion, a data science and intelligence marketing company which Guy co-founded with business partner Russell Parsons in 2011. Before founding Profusion, Guy was Managing Director of email marketing company Mailtrack.