Greg Grdodian

Greg Grdodian
4 Ways to Link Social Media With Email

Email and social media marketing are powerful tools as separate channels, but when you use an integrated marketing strategy that brings them together, they act as force multipliers. Social media is a potent pull for your customers, encouraging them to enter a conversation with you and establish a closer business relationship. Email acts as a gentle push for prospects, nudging them into the sales funnel. With a combined push and pull effect, you amplify your message tremendously and improve your ability to reach current and new customers.