What it Means to Truly Embrace Mobile Marketing
Keeping the attention of your audience
It's also been proven that consumers are less likely to shop around if your website is mobile friendly. This means that you should be as diverse with your marketing as possible. The more "fingers in the pie" so to speak, the better your chances at getting new and frequent visitors. This means not only having a mobile-friendly website, but also creating an entire web presence for your business.
Pew Research Center found that "52 percent of all online adults now use two or more social media sites." Create pages for Facebook, LinkedIn, Instagram, Twitter and more! Just because your company has an Instagram page doesn't mean you have to post pictures of your lunch all day. Get creative and make friends. Get involved with others' pages. Comment, share and like! Not only will you get more customers if you start to share yourself on social media, but you can potentially create business contacts in the process that can be truly invaluable.
Jessica Keaton is a communications specialist at HyperTargeting Marketing, a provider of lead generation and marketing services.