QuantumDigital Hosts Educational Sessions on Direct Marketing Throughout 2009
AUSTIN, Texas – January 27, 2009 – QuantumDigital, the complete online service provider for direct mail, on-demand digital printing and eMarketing solutions, today announced its 2009 schedule of webinars and whitepapers aimed at helping direct marketers reduce their overall advertising budgets while increasing ROI.
Educational services offered by QuantumDigital are essential to marketing decision makers as industry experts answer questions about everything from direct mail ROI and effective creative design strategies to how to effectively drive traffic to your Web site using direct mail, email and print materials. Topics will be directed to all marketers that have a need for direct marketing, on-demand printing and eMarketing who wish to optimize budget without sacrificing results.
According to a recent survey conducted by BtoB Magazine, “2009 Marketing Priorities and Plans,” nearly one-third of marketers plan to increase their marketing budgets, with customer acquisition being sited as the top marketing goal in 2009 by 62.2 percent of respondents.
QuantumDigital’s 2009 webinars will focus on ways to maximize the impact of direct marketing campaigns, with tips on how to identify and optimize what makes up your business’ perfect prospect. Discussions will also focus on best practices as they relate to structuring the elements of campaigns, the impact integrated campaigns (email, direct mail and print) have on ROI and how to track campaign success.
Webinars are scheduled on the following dates:
• Thursday, April 16 – Topic: TBD based on timely marketing trends
• Thursday, October 8 – Topic: TBD based on timely marketing trends
• Thursday, November 5 – Topic: TBD based on timely marketing trends
For registration information, please visit www.QuantumDigital.com.
Data shared in QuantumDigital’s 2009 whitepapers will include results from surveys and studies and will address the economics of direct marketing. Additional topics will be announced as the release date approaches. Whitepapers are scheduled to be released on the following dates and can be downloaded at www.quantumdigital.com/whitepapers: April, 17; June 12; August, 14; October 16; December 11.