Three Things to Consider While You Wait for the Flats Decision
For example, bigger is not always better. Take eight sheets of 20 lb. stock and fold them one time; because they’ll weigh two ounces and be letter-shaped, the cost is only 58 cents. However, don’t fold and insert the sheets into a 9˝ by 12˝ and they’ll weigh three ounces and cost $1.14. “That’s a huge price difference for putting the same amount of information out the door!” exclaims Bennett.
“If you can be clever, and find a way to reconfigure that same information, here’s this carrot out in front of you,” she concludes.