Tangled Web of B-to-B Marketing
The most effective sales websites often don't seem like "sales" websites at all. Instead, they open the door to further conversation, longer-term business relationships and bigger sales.
Gregg Schwartz is the Vice President of Sales and Marketing at Strategic Sales & Marketing, an industry-founding lead generation firm based in Connecticut. His company helps technology companies and various startups and small-to-mid-size businesses in the B2B sales category generate sales leads and improve their sales processes.