Search Mojo Expands SEO, PPC Ad Management Services
Company: Search Mojo, a search engine marketing firm
Product/Service: An expanded search engine optimization and pay-per-click ad management service designed to optimize organic rankings and return on investment for e-commerce websites
What it Does: Optimizes broader descriptive phrases and terms with detailed, long-tail keywords such as specific product names and SKUs. Features include the ability to advertise and expose all SKUs as keywords, auto-pausing of ads to ensure advertisers aren’t paying for clicks on ads for products that aren't currently in stock, auto-bidding on ad position, and customized paid advertisements.