QuantumDirect Changes Name to QuantumDigital and Announces New Digital Marketing Solutions
New Name Reflects 20-Year Austin Company’s Focus on Providing Advanced Technology Tools in Direct Marketing
AUSTIN, Texas, December 6, 2007 — QuantumDigital, the only complete online service provider for direct mail, on-demand digital printing and eMarketing solutions, announced today that it has changed its name to reflect its new digital direct marketing offerings. QuantumDigital has also announced a new eMarketing service to provide corporate and small business customers with enhanced tools to build successful integrated campaigns.
“QuantumDigital has provided its customers the most technologically advanced direct marketing services for more than 20 years, the new services and new name will allow us to bring our capabilities under one umbrella and continue to offer valuable solutions,” said Steve Damman, CEO of QuantumDigital. “The new eMarketing services will allow customers to create more targeted, integrated campaigns that include metrics to track ROI – which is becoming more important with marketers today demanding measurable results.”
The new eMarketing capabilities will include personalized email for enterprise business customers and business professionals. Combined with direct mail and on-demand digital printing, customers will be able to design, manage and execute fully integrated online campaigns.
The new capabilties will also allow customers to communicate with their audience in a way that’s convenient and relevant to them. eMarketing capabilities, such as email marketing, personalized URLs and landing pages, make it easy to target prospects and customers using up-to-date personal data. The service additions will also make tracking campaign results easier and faster.
“Keller Williams Realty has worked with QuantumDigital for more than five years and has been continually impressed with the company’s commitment to using the latest technology to provide targeted direct marketing services,” said Cristina Murphey, vendor relations manager for Keller Williams Realty. “With innovative programs, QuantumDigital puts itself in a great position to continue to help our Associates increase their results.”