Quantumdigital Launches Six New Direct Marketing Service Packages To Ease Marketers’ Integrated Companion Marketing Woes
QuantumDigital’s tiered marketing packages help make cross-channel companion marketing campaigns easy to implement, convenient and successful
AUSTIN, Texas – July 15, 2008 – QuantumDigital, the complete online service provider for direct mail, on-demand digital printing and eMarketing solutions, today announced the launch of six new online direct marketing service packages: three single-user packages designed for marketing individuals and three multiple-user packages designed specifically for businesses with distributed sales networks and field associates. The new packages make navigating QuantumDigital’s direct marketing portal easier and ultimately allow users to spend more time on marketing strategy, instead of marketing logistics.
A recent report from Forrester (Forecast: Global Enterprise Marketing Platforms: 2007 To 2013) written by senior analyst Suresh Vittal supports the fact that marketers are demanding powerful tools that are also easy to use. Vittal states, “Marketers want a more comprehensive application to make marketing more efficient, simplify measurement of results, and, most importantly, improve the customer experience,” all of which QuantumDigital’s new packages help address.
“Previously, our marketing portal was very powerful, offering marketers the most comprehensive set of tools available, but users were often overwhelmed ,” said Eric Cosway, Executive Vice President and CMO of QuantumDigital. “These new packages streamline the process, do most of the work for the user and ultimately make the experience easy, fast and highly effective.”
Single User Packages – ideal for entrepreneurs, home office professionals, marketing professionals or any individual conducting a direct marketing campaign.
• Quick Start Package – this solution offers no monthly fee and features direct mail and on-demand printing capabilities. With mailed campaigns, customers have complimentary access to residential lists, standard and jumbo (8.5” x 5.5”) postcard formats, can upload their own designs or have access to a library of customizable pre-designed templates. Customers can print materials for next business day turnaround.
• Professional Package – the professional package adds access to QuantumDigital’s eMarketing platform, which includes 1,000 emails per month and offers reporting and tracking capabilities.
• Power User Package – this package has the added benefit of a customized marketing dashboard with access to more mail formats, advanced demographic choices and automated (or scheduled) mail.