New Arrival: Powered Introduces Panorama Social Commerce Platform
Social commerce programs provider Powered recently launched Panorama, a platform that lets Fortune 1000 brands deploy highly customizable social commerce sites that engage consumers.
Powered's learning content combined with Panorama's extensive collaborative features will allow consumers to connect with peers online, gain advice from trusted individuals, conduct research and purchase products -- all at one online destination. Panorama's social commerce sites are fully customizable and deploy quickly to vastly improve conversion to product purchase, create greater brand affinity among consumers and provide key insights into consumer behavior.
Panorama includes Web 2.0 features that help companies build an ongoing relationship between consumers and their brands. These features include user profiles, message boards, user ratings, user-generated content, data and insights, and video-rich experiences.
Powered said that with Panorma, users gain the wisdom and experience of others, and engage in an interactive community of enthusiasts to make more informed purchasing decisions. Because Panorama enables brands to create "persistent communities," consumers can benefit from the knowledge and experience of other consumers and can enjoy many of the benefits of the community without needing to register.