We see you, creative type. You with the mood boards stacked in a corner to support your plug-in teapot and a pile of printed-out photos. You with the messy desk, where you cannot find your colored pencils. You with the over-full media card on your phone and the over-stimulated corkboard in the office that your staff cannot understand, but fear to do something about.
You need more than a whiteboard to solve this. September is coming; it’s time to get organized.
Here are a handful — we won’t overwhelm you — of tools to get you just a little more organized so you can stop spending time searching in the mess and more time doing what you do best.
Kat Powers leads the content team at CabinetM, as the editorial director. CabinetM is a platform enabling full lifecycle support around digital tool discovery, qualification, implementation and management by individual marketers and throughout enterprise organizations. Before joining CabinetM, Kat was a spokesman with the American Red Cross, serving as Chief of Disaster Public Affairs during the Boston Marathon Bombing relief effort. The book she wrote after leaving the Red Cross, “The Week That Made Boston Strong” focused on fellow communications pros who responded during the crisis. Before joining the Red Cross, Kat was a newsroom leader for 19 years, building a generation of reporters in the Greater Boston area. An award-winning journalist in her own right, Kat’s work has been highlighted in textbooks, classrooms and as a lecturer at the Poynter Institute. She continues to mentor journalists, preferring now to bask in their accomplishments. When she’s not writing or pedaling slowly on her bicycle, she’s debating at least one of her three sons.