More Takeaway Points to Consider
* In other words, if Steve Jobs had been vague about when product will be ready, Apple owners would happily buy the current stuff. As it is, many of them will grit their teeth and wait until 2006-2008, becoming ever more unhappy as their non-Apple colleagues buy the flashy new PCs from Sony, Toshiba and Dell, and crow about all the goodies and advances.
* Promising a date certain on forthcoming products can be a ticking time bomb. For example, from The Seattle Times:
Emirates, the largest customer for Airbus' new superjumbo A380 jet, said yesterday it is seeking damages from the European plane maker because of a six-month delay in delivering the aircraft.
--Bloomberg News, June 7, 2005
* "Everything takes twice as long as you think it will take. And then double that. Everything costs twice as much as you think it will cost. And then double that."
--Irvin Borowsky, chairman and founder, North American Publishing Company