Dealing with the Tsunami of Raw Data
Personal Disclaimer: Marc Chaikin moved into the house next door to us in Philly a few years ago. In his early 60s, tall, white-haired, rail thin and bespectacled, he has an avuncular, disarming smile.
As neighbors, we would frequently run into Marc and his wife Sandy walking our dogs, sharing an occasional meal at home or at one of the many restaurants in the area and socializing at block parties. Six months ago, he started bubbling about his new online business for investors in the stock market—the Chaikin Power Gauge and Research Reports with its iPhone app and trading capabilities.
Peggy and I are entirely invested in mutual funds, so this stock market thing of Marc’s was a bit of a ho-hum.
Until he showed it to me.
I was dazzled.
When Marc asked if I would write copy for him, I jumped at the chance.
In my opinion, Marc’s cutting edge approach to taming vast quantities of stock market data and making it user-friendly to the average investor and trader catapults him into the pantheon of such great conceptual thinkers as Marc Andreessen (Netscape), Charles Simonyi (WYSIWYG) and Dan Bricklin and Bob Frankston (VisiCalc).
Best of all, you can download this crown jewel of 21st century stock research and trading technology onto your own computer.
Your cost? Zip. Nada.
The Data Overload Problem
Note "IN THE NEWS" at right. The Wall Street Journal’s Carl Bialik writes:
Translated to a human scale, the massive numbers mean that the average person in 2007 was transmitting the informational equivalent of six newspapers per day, and receiving, in turn, 174 newspapers of data.
That was four years ago. With a 23 percent annual increase in data flow, you can more than double those numbers for a ballpark amount of current data transmission.