Marin Software Releases Marin Next
Company: Marin Software, a provider of online advertising management platforms
Product/Service: Marin Next, an intelligent recommendation engine designed to identify new and meaningful revenue opportunities
What it Does: Uncovers and prioritizes new revenue opportunities for advertisers based on a proprietary algorithm seeded with proven search engine marketing best practices honed from hundreds of leading search marketers. Recommendations from Marin Next include opportunities in budgeting, bidding, creative optimization and campaign structure. For each recommendation, Marin Next provides an automated workflow for instant implementation, saving marketers time and delivering immediate benefits.