Listrak 5.0 Platform Transforms Email Marketing With Visual Reporting and Automation
Company: Listrak, a provider of email marketing services and solutions
Product/Service: Listrak 5.0, the company's new email marketing platform
What it Does: Enables marketers to make informed decisions when developing strategic email marketing campaigns. The platform contains features such as Lifecycle Grid, a visual analytics dashboard that shows clickthrough data and past order history to determine if the customer fits the targeted audience.