Limited Warranty or Guarantee?
Today the L.L. Bean catalog carries the following notice:
You Have Our Word®
Our products are guaranteed to give 100% satisfaction in every way. Return anything purchased from us at any time if it proves otherwise. We do not want you to have anything from L.L Bean that is not completely satisfactory.
Lands’ End Follows Suit
Lands’ End has become a direct competitor of L.L. Bean, and its guarantee of satisfaction is equally encompassing:
The Lands’ End guarantee has always been an unconditional one. It reads: "If you’re not satisfied with any item, simply return it to us at any time for an exchange or refund of its purchase price." We mean every word of it. Whenever. Always. But to make sure this is perfectly clear, we’ve decided to simplify it further. Guaranteed. Period.®
In the Flash player at right, you can see what happened when the buyer of a $19,000 London taxi wanted his money back from Lands’ End one year after purchase.
The Unconditional Guarantee is not Limited to High-End Catalogers
Lunch at Zeke’s sandwich shop on 5th Street here in Philly is always accompanied by a small packet of Herr’s potato chips, which are locally manufactured. You can see the Herr’s guarantee in the Flash player at right.
The long and short of it: I am comfortable buying from L.L. Bean and Lands’ End, and I'm convinced the folks at Herr’s believe in themselves and their product and want to know if they’ve screwed up so they can make things right.
Tumi and others who use the "limited warranty?" A bunch of paranoid sad sacks whose products and attitudes are suspect.