IWCO Direct Agrees to Acquire Transcontinental Direct U.S. Operations
Chanhassen, Minn.-based IWCO Direct, a privately held provider of direct marketing solutions has entered into a definitive purchase agreement to acquire Transcontinental Direct's U.S. operations, consisting of a network of high-volume direct mail production facilities with its headquarters in Warminster, Penn. Transcontinental, the parent company of Transcontinental Direct, is the largest printer in Canada and Mexico, as well as one of the top publishers of consumer magazines in Canada.
In a prepared statement, IWCO Direct President and CEO Jim Anderson said the acquisition will "provide a robust national total package footprint for our customers seeking innovative and cost-effective programs for customer acquisition, loyalty and engagement programs anchored by powerful strategy development."
Terms of the deal have not been disclosed, but the companies expect to finalize the transaction this spring.