Infogroup Targeting Solutions Launches Sapphire, a New Integrated Marketing Database
Company: Infogroup Targeting Solutions, a provider of analytically-driven consumer and business data and database marketing solutions
Service/Product: Sapphire, an integrated multichannel marketing database
What it Does: This all-in-one solution is designed to help B-to-B marketers increase conversion rates, reactivate customers and gain lead-generation opportunities. Sapphire provides enhanced selects with a large universe representing the most qualified business professionals, while also leveraging cutting-edge technology to maximize campaign response rates.