The Whoring of American Journalism
Jan. 5, 2006: Vol. 1, Issue No. 58
IN THE NEWS
Surgery Journal Threatens Ban For Authors' Hidden Conflicts
With conflicts of interest increasingly casting doubt on the credibility of medical research, a leading surgery journal is cracking down on authors who fail to disclose links to industry, threatening to temporarily blacklist them.
--David Armstrong, The Wall Street Journal, Dec. 28, 2005
Column Space is Up for Sale
The newspaper industry, which has had a worse year than the Eagles, took an embarrassing hit earlier this month when a syndicated columnist for the Copley News Service—someone whose work was available to hundreds of newspapers—admitted he took payola from a Washington lobbyist to write nice things about his clients.
--Bob Ford, Philadelphia Inquirer, Dec. 29, 2005
In many newspapers and magazines, a Chinese Wall exists between editorial and advertising. Editorial people want total independence from advertisers and would consider themselves editorial whores if they wrote anything nice about an advertiser—especially if the ad sales people pressured the editor.
When my wife, Peggy, and I came to Philadelphia in 1992 to take over Target Marketing magazine, our vision was for a how-to direct marketing magazine that would enable our readers to make money by staying absolutely current in the field.
If a new product or service that would be valuable to our readers came to our attention via a press release, phone call or prowling the exhibit hall of a conference, we would write about it—whether or not the company was an advertiser.
In addition, in two issues a year, advertisers could take advantage of a buy-one-get-one-free advertorial. The offer: Buy a page ad and we will give you an editorial page to talk about your product, your service, yourself or anything else that floats your boat. These sponsored pages were clearly marked "ADVERTISEMENT."
- Alex J. Brown
- Andrew Wechsler Andy Wechsler
- Anna Wilde Mathews
- Armstrong Williams
- Catherine DeAngelis
- David Armstrong
- Denny Hatch
- Doug Bandow
- Eleanor Drey
- Evelyn Lawson
- Jack Abramoff
- Justice Clarence Thomas
- Maggie Gallagher
- Michael Anello
- Peter Jennings
- Randall K. Wolf
- Strom Thurmond
- Susan Finston
- Susan Lee
- The News
- William Schneeberger