Gamification Set to Take Workforce Management to the Next Level
While the workplace needs to remain professional, that doesn't mean that retailers and their WFM partners can't inject some fun into it. Just about any employee productivity study that's ever been conducted reveals that happy employees translates to increased productivity, a higher retention rate, and generally a more successful and profitable business. In such a competitive environment as retail, sometimes it's easy to overlook this aspect of running your daily operations. So why not enhance the game and bring a little fun to the work environment by incorporating gamification?
One obvious challenge is that when it comes to WFM, associates are generally at a disadvantage. Historically, there's significant resistance to change, as unfortunately many employees believe that the incorporation of WFM systems will greatly reduce or even eliminate the human element of scheduling. In other words, your fate is being determined by a computer and not an actual person.
In reality, nothing can be further from the truth. Retailers that have incorporated effective WFM solutions have received exceptionally positive feedback from both sales associates as well as senior management. For those not there yet, there's a real need to educate employees as to the positive and tangible benefits of such systems. For the sales associates, WFM solutions provide exactly what they strive for — the ability to establish an accommodating and acceptable schedule with more flexibility.
According to an article that appeared on A Better Balance, nearly a third of U.S. workers consider work-life balance and flexibility to be the most important factor in considering job offers. Additionally, in the same article it was noted that a two-year study of 1,400 workers showed that 70 percent of managers and 87 percent of workers reported that workplace flexibility increased productivity. The survey also stated that flexible work schedules reduce stress, the leading cause of unscheduled absences and a factor in high turnover. While I hate to reference an overused term, it really is a win-win situation for both employer and employee, and the incorporation of gamification can only enhance the experience and the benefits to both parties.