Corporate Gang War: Uber v. Lyft
Plouffe! The Sound of Air Going Out of a Balloon
Added to the Uber v. Lyft jihad story is a fascinating sidebar.
David Plouffe was the technology wizard behind the curtain of Barack Obama's two presidential campaigns. His pioneering work was the apotheosis of jollying along the individual voter, pulling in cash and getting out the vote.
After years of laboring in politics, Plouffe joined Uber on Aug. 18. As Mike Isaac wrote in The New York Times:
Mr. Plouffe's move to Uber is the latest example of someone from a position of influence in Washington moving to a technology company to help it expand its communications, policy or lobbying efforts.
Eight days later Casey Newton's exposé of the jihad against Lyft broke in The Verge.
David Plouffe's high hopes for a bright, happy future have no doubt been sidelined as he deals with this bombshell of a public relations nightmare.
Takeaways to Consider
- In a surprise move, Lyft's Chief Operating Officer Travis VanderZanden announced his resignation from Lyft on Aug. 18—the same day Uber hired Daivd Plouffe.
- VanderZaden's entire team was leaving with him.
- "Imitation is the sincerest form corporate stupidity." —Bill Munro
- He who gores an ox will have his own ox not only gored but also eviscerated.
- Who at Uber gave TheVerge.com's Casey Newton the scoop, along with all the documents?
- If the leaker can be identified, a public firing is in order, so that person's name will go all over the Internet as a corporate traitor.
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