Buddy Media Releases ConversionBuddy for Social Analytics
Company: Buddy Media, a social media enterprise software provider
Product/Service: ConversionBuddy, a social commerce and analytics tool
What it Does: Allows brands to tracks connections by following consumer social interactions (e.g., shares, tweets) through to consumer actions (e.g., sales, conversions). In addition, companies can identify key brand advocates; discover which products and pieces of content are most popular and how they travel across multiple social networks; uncover which social networks and emails generate the highest revenue per share; and understand how social marketing drives traffic, sales and other conversions.