Buddy Media Launches Social Marketing Suite
Company: Buddy Media, a provider of social enterprise software for global advertisers
Product/Service: ReachBuddy, a new product in the Buddy Media social marketing suite
What it Does: Brings the social graphs of Facebook and Twitter to YouTube and blog platforms like Tumblr and WordPress, as well as to any website, landing page or microsite. This allows brands to track consumer social interactions (e.g., shares, tweets) through to consumer actions (e.g., sales, conversions).