E-commerce Link: Affiliate Renaissance
According to Delisle and others, given new Web 2.0 technologies, more people than ever are publishing their opinions online. As this trend continues, we won’t see a few affiliates rise to the top but, rather, a large base of new affiliates
“This is the reality, and ignoring the ‘long tail’ will become a thing of the past,” says Delisle.
Jeff Molander is CEO of Molander & Associates Inc. and an investor in The Partner Maker LLC. He helps business leaders make more money using integrated, performance-focused strategies and specializes in content (social) marketing strategies that connect customer behavior directly to sales. Molander can be reached at email@example.com and blogs at www.jeffmolander.com.