E-commerce Link: Time for a Tuneup
These ideas should stimulate your thinking. Although there is no one right way to design e-mails, my hope is that you take away one or two ideas you might plan to test. The more you test, the more you will learn.
Regina Brady is president of Reggie Brady Marketing Solutions, a direct and e-mail marketing consultancy. She can be reached at (203) 838-8138 or email@example.com.