Are You Ready to Build a Movement?
Marty Coelho was one of the driving forces behind Relay for Life. You probably don't know him in that context. But if your organization does or is considering doing peer-to-peer fundraising, you probably want to hear what he has to say.
You can do just that at FundRaising Success' newest conference, Engage P2P: Redefining Peer-to-Peer Fundraising, taking place Oct. 21 in Washington, D.C. Marty is our keynote speaker, and he'll talk about how a potentially fatal run-in with a 350,000-pound train in 1992 eventually led him to being an expert not only in fundraising, but in creating movements around a cause.
Miraculously, Marty walked away from the accident. And a few months later, he says, he found his path in life: "That train, in some strange way, tossed me onto another track (sorry, I just had to say it). Not long after the incident, I found myself volunteering for a local nonprofit, and things just clicked. Little did I know then I would find myself on a 22-year path of volunteering and working for nonprofits."
Marty has volunteered on local, state and national levels for the American Cancer Society and was the head of fundraising for a hospice, and executive director for the American Red Cross. He became a member of the senior leadership team managing the American Cancer Society's Relay For Life and for 15 years oversaw the event's marketing and communications team and helped build one of history's largest social movements. Today he is senior director of fundraising for Special Olympics International.
Marty's path has given him "a fair bit of knowledge" on how to build fundraising movements and a unique understanding of what drives people to give their time and energy to help nonprofits achieve the remarkable."