4 Website Design Mistakes and How to Fix Them
4. A Slow Website
If your website is slow, you’re likely preventing users from engaging with your brand. Customers expect instantaneous results when they’re online with a brand and are typically frustrated when something is operating slowly—whether it is a loading page, an app, or a simple function on their computer. Whatever the cause may be, if your site doesn’t load within just a few seconds, it’s time for a change.
The Fix: Tools like GTmetrix allow you to better understand your site speed so that you can determine where you need to improve. Whether it’s time for new development, or you’re in need of a better hosting platform, improving your site speed is essential for your audience.
Improving Usability on Your Website
The list of ways to improve your website is seemingly endless. Every brand has different needs that they must fulfill based on their objectives and unique audience, however some functionalities are necessary across every vertical. Whether you’re a B-to-C or a B-to-B these elements are a good place to start when determining if it’s time for a website redesign.