3 Tips for Lifting Response and Profits
3. Outsourced Circulation Management. The best-kept secret, says Riccardi, is outsourced circulation planning. Most small to midsized companies struggle to monitor the marketplace, identify trends and take advantage of cutting-edge techniques in-house because they operate in a vacuum and turnover disrupts the flow. Hiring an outsourced circulation management team that can focus all its attention on these matters can remedy the situation and save you money in the long run.