4 Glaring Statistics You Need to Know About Direct Mail Marketing
Marketing is a numbers game. Much of the marketing strategy’s effectiveness is ultimately based on how many from your target audience you have turned into customers or leads. There are other factors to consider, but sales is pretty much the be-all-end-all metric of marketing. Simply put, the higher the sales figures, the better the strategy. Among the different marketing channels used for hiking up profit, direct mail marketing is as effective as they come.