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What Your Data Says About Your Customers: How to make inferences about your customers based on behavior on your site and how they treat your emails

February 20, 2013
• Presented By: Target Marketing
• Sponsored By: Tableau Software
• Duration: One hour

• Speakers: Joe Christopher, Director of Analytics, Blast Analytics & Marketing; João Correia, Digital Marketing Strategist, Blast Analytics & Marketing; and Charles, Davis, Solutions Director, Blast Analytics & Marketing

• Moderator: Thorin McGee, Editor in Chief, Target Marketing

• Click Here: What Your Data Says About Your Customers: How to make inferences about your customers based on behavior on your site and how they treat your emails


Customers may be the most important business partner you have. Understanding what they want and why they are or are not buying is key to your marketing success, especially in direct marketing and online marketing, where many customers may not have a personal interaction with any representatives of your company. How can you infer the information you need to optimize the marketing you send their way and their buying journey once engaged?

The good news is, you already have access to all the information you need. Join us on this webinar to learn:
- How to collect and interpret customer and customer experience data to provide actionable marketing insights.
-How to find and remove barriers in your customer's buying journey
-What your website data says about the user experience and how to optimize it
-What your email data says about your email campaigns and how to make them more effective

Sponsored by Tableau Software

Click here to view this free webinar today!


 

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