Search Without Screens: The Path of Voice Search
Speakers: Udayan Bose, founder & CEO, NetElixir
This is just one of the great sessions that's available for free, via the 2017 All About Integrated Marketing Virtual Conference & Expo - now on-demand until October 24, 2017! Read on for more details about this particular webinar, and click below to register for the register for the show, or to get more information about the rest of the agenda!
With the invention of the Amazon Echo and Google Home, people are searching the Internet by asking questions out loud rather than typing them into a computer or smartphone. In fact, there are more than 10 million voice-first devices being used right now. Voice-enabled devices completely change the way people search for products and services, therefore they change the way marketers should think about a consumer’s path to purchase. In this session, you will learn:
• How voice search is changing marketing
• How to optimize for voice search
• Where voice search is heading in the future