On-Demand Publishing: The Bottom Line - Solve challenges of conventional book publishing and directly impact revenue

July 30, 2009

• Presented By: Book Business
• Sponsored By: HP
• Duration: One hour

• Speakers: John Lacagnina, President & CEO, ColorCentric Corporation; Steve Pratt, Director of Technology, Integrated Book Technology

• Moderator: Barb Pellow, Group Director, InfoTrends

• View this Webinar

If you're not familiar with the potential of on-demand publishing, this is a can't-miss event. Gone are the obligatory large print runs and lengthy production cycles; remainders and out-of-print titles can be things of the past; and both publishers and authors stand to make more money, with books remaining forever accessible on-demand.

In this webinar, you will learn from pioneers within publishing and on-demand printing who have solved the major problems faced early on, and are using sheet-fed and roll-fed digital printing systems primarily for generating books-on-demand. They will share the economics and value proposition that caused them to see digital as a complement to offset technologies. This webinar will help you understand when and how you can maximize the use of digital printing for your front and backlists, and for developing new, profitable products.

Click here to view this webinar today!

Couldn't make it on July 30? No problem! Publishing Business webinars are archived for 90 days after the live event. Click above to register and get access to this webinar on-demand.