An estimated 70% of all business data contains a geographic component: an address, a parcel number, proximity to another location. The ability to visualize spatial data and understand relationships between specific locations helps organizations make more strategic business decisions.
This is called location intelligence, and by leveraging location-based data, companies can identify business growth opportunities such as choosing profitable locations for expansion, streamlining delivery routes and improving information sharing throughout your organization.
This webinar will share scenarios related to how companies delivered the right message to the right person at the right location to drive business results.
Sponsored by Pitney Bowes
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