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Get Prepared for Intelligent Mail!

Aug 26, 2008
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• Presented By: Inside Direct Mail
• Sponsored By: U.S. Monitor
• Duration: One hour

Speakers: Tom Day, Senior Vice President, Intelligent Mail and Address Quality, USPS; Charley Howard, Vice President of Postal Affairs, Harte-Hanks



Moderator: Ethan Boldt, Editor, Inside Direct Mail

When you hear "Intelligent Mail," do you have more questions than answers about how to implement this breakthrough U.S. Postal Service technology into your direct mail practices?

It's a simple, practical idea-using a barcode to track your mail from origin to in-home delivery-but one that uses very sophisticated technology. It can take a while to not only understand what options and advantages it gives the mailer, but master from a business perspective.

Fortunately, with the senior vice president of Intelligent Mail and Address Quality for the USPS, Tom Day and Charley Howard, Vice President of Postal Affairs for Harte-Hanks ready to share their personal know-how, you'll have access to experts who can make sure you're ready well in advance of the Intelligent Mail kickoff next May.

You'll learn:
- Why the Intelligent Mail barcode is such a huge upgrade from the Postnet barcode
- About the USPS's three major innovations that make up Intelligent Mail - including The Confirm Service, the improved Address Quality system, and OneCode Vision (a single enhanced code that combines tracking, mail sorting, address changes and postage payment into one format)
- How to use these innovative tools

Registration fee: $79

Couldn't make it on August 26? No problem! Target Marketing Group webinars are archived for 90 days after the live event.

Click here to view this webinar today!



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